Jumia Narrows Losses by 38% in 2025 Amid Revenue Growth

Africa’s leading e-commerce platform, Jumia Technologies, reported a significant reduction in its annual losses for 2025, alongside a rise in revenue. The company’s full-year loss decreased by 38%, as revenue climbed to $188.9 million.

The firm’s operating loss improved to $63.2 million from $66 million the previous year, while its loss before income tax fell sharply to $60.1 million from $97.6 million in 2024.

Chief Executive Officer Francis Dufay said the company ended the year with strong momentum. “We closed 2025 with clear momentum across the platform, delivering strong gross merchandise volume and revenue growth, improving customer engagement, and continued progress on our path to profitability,” Dufay stated.

He added that Jumia’s focus for 2026 is on scaling usage and deepening customer engagement, with the goal of reaching adjusted EBITDA breakeven and positive cash flow in the fourth quarter. Full-year profitability is anticipated in 2027.

In the fourth quarter alone, revenue grew 34% to $61.4 million, and the total value of goods sold increased 36% to $279.5 million. The quarter also saw operating loss narrow to $10.6 million.

Jumia ended the year with a liquidity position of $77.8 million and reported a sharp reduction in net cash used in operating activities during the fourth quarter down to $1.7 million from $26.5 million a year earlier.

For the full year, gross merchandise volume reached $818.6 million, a 14% increase from 2024, indicating accelerated growth across its markets.